Akita’s Customer Success Roundup is a list of hand-picked resources from around the web brought to your inbox. We’ve enjoyed reading them and we hope you do too.

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It may sound counter-intuitive, but BigData Republic's Gerben Oostra suggests "For Effective Treatment of Churn, Don't Predict Churn".

Customer Success consultant Brooke Goodbary investigates "Customer Success Without Recurring Revenue".

Aggelos Mouzakitis, CEO of Growth Sandwich, explains, "How SaaS Businesses Can Optimize for Product Qualified Leads in 4 Steps".

Is it that time already?? Ecommerce specialist Armando Roggio thinks so and lists "6 Customer Retention Ideas for the Holidays".

SaaStr's Jason Lemkin advises us on "What To Do When a Customer Doesn't Pay? Let it Go and Move On.".

Sara Staffaroni from GetFeedback discusses "Why an Effortless Experience Isn't Enough for Customer Loyalty".

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