Customer Success Roundup for the 12th June 2020
Akita’s Customer Success Roundup is a list of hand-picked resources from around the web brought to your inbox. We’ve enjoyed reading them and we hope you do too.
GuestFlip's Aris Pattakos takes an in-depth look at onboarding emails in "Increase User Retention in SaaS With Personalized Onboarding Campaigns".
Sky's Matt Kowaleczko presents an "Introduction to the Practice of Customer Segmentation".
Shervin Talieh, CEO at PartnerHero, examines "KPIs and Business Practices in the Time of Coronavirus".
Chief Product Officer at Eventbrite, Casey Winters digs into "What Is Good Retention: An Exhaustive Benchmark Study".
MetaCX President, Jake Sorofman discusses why "Customer Success Should Begin Long Before the Contract Is Signed".
Over on the ProfitWell blog, Anna Crowe advocates personalized content and detailed FAQ guides in "Here's How Content Slows Your Churn".