Customer Success Roundup for the 10th January 2020
Akita’s Customer Success Roundup is a list of hand-picked resources from around the web brought to your inbox. We’ve enjoyed reading them and we hope you do too.
Thinkful's Daniel Jurado goes deep on LTV in "Churn = Happiness: A Customer-Centric Approach To Retention".
Ky Winborn, Customer Success Operations Specialist at Appcues, lays out "The 4 customer retention metrics you should be measuring now".
Animalz' Ryan Law explains "Why Your SaaS Customer Churn Metrics Are Probably Wrong".
CX experrt Blake Morgan puts "The Case Against A Chief Customer Officer".
Kustomer's Chad Horenfeldt describes 3 "Meaningful Engagements: How to Achieve Your Customer's Outcomes".
Sales for Startups James Ker-Reid interviews mParticle's EMEA GM, Karen Gallantry. They discuss "Closing The Gap Between Sales And Customer Success".