Buzz and Customer Loyalty
Great article by Michah Solomon on Forbes about customer loyalty.
Buzz is a magical force, but it only gets you so far in business. What you need is staying power, a customer experience that builds customer loyalty, that gives customers a desire to return.
What you need is staying power. Something that makes customers want to stick around, that brings customers back for more.
Business longivity depends on a product that serves a real purpose. One that meets customers' expectations. These businesses tend to aquire more loyal customers over time. However, a buzz surrounding a product is great but when the hype is over could possibly become quickly unfashionable.
Akita is Customer Success Management software that will help your business retain its customers and grow revenue.